Finance is important to many people, and of particular importance this year due largely to the ongoing world economic crisis and current concerns fueled largely by the looming 2012 related doomsday predictions and upcoming U.S. Presidential elections. In fact, searches for and at finance Yahoo seem to be up significantly in the short term and the same, to a lesser degree at finance Google. Wikipedia states about finance that it is “often defined simply as the management of money or “funds” management. Modern finance, however, is a family of business activity that includes the origination, marketing, and management of cash and money surrogates through a variety of capital accounts, instruments, and markets created for transacting and trading assets, liabilities, and risks.” More and more families are making smart finance a part of their lives and that has a lot to do with the popularity of finance sites like finance Yahoo and finance Google, and why searches related to finance are up starkly as people seek to know everything they can about the future of their finance portfolios.
From a practical standpoint, finance Yahoo seems to be geared towards and driven to serve those seeking robust information (to know everything). A quick glance at the finance Yahoo page while writing this revealed more than 75 headlines and article links, while finance Google has a mere dozen or so. What finance Google does well is serve the “no time to waste” crowd with their quick snapshot of what’s happening right now, ranging from stock prices and trends to world market indicators. Finance Yahoo, as expected, take this “snapshot” service considerably further by adding things such as Mortgage Rates, Market Movers, Videos, breaking news and info into segments such as Personal Finance and Lifelong Investing. But Yahoo and Google are not alone, to be sure. Among the top search results for finance are big players like finance pages at Reuters and CNN.
Depending on your needs both finance Yahoo and finance Google are top notch, for sure, it’s just a comparison for those who may already use one but weren’t too familiar with the other finance information service. For many the no frills design and layout of finance Google is a winner, especially among the ultra-elite who want a right now snapshot or markets and trends. Most likely those people use both finance Yahoo and finance Google to meet different needs at different times. If you’re the type of person who wants to know everything about finance then you’ll most likely use an assortment of these services anyway, so the argument of which is better is a mute point.